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Marketization is a broad term with a wide range of meanings. It encompasses measures of deregulation and privatization as well as the perceived increase of an ›economic‹ logic in social relationships. For historical purposes, the term should not be narrowly defined, and nor should the concept of marketization be used in an ahistorical manner detached from contemporary usage. However, there are two questions which the historical analysis of marketization needs to address. First, what is the conceptual understanding of the market mechanism to which the term marketization is linked? Second, what is the relationship between marketization and economic theory?
Tom Scott-Smith is Associate Professor of Refugee Studies and Forced Migration, Fellow of St. Cross College Oxford, and Course Director for the MSc in Refugee and Forced Migration Studies. Previously, he worked as a development practitioner concerned with the education sector in the Middle East and Sub-Saharan Africa. The following interview discusses arguments and questions arising from his newest book (2020), historical and currents trends of hunger relief, important players, institutions and gender relations in the humanitarian sector – and more. It was conducted by Heike Wieters (Historical European Studies, Humboldt-Universität zu Berlin) and Tatjana Tönsmeyer (Contemporary History, Bergische Universität Wuppertal) in a back-and-forth conversation via E-Mail.
Dieser Text ist eine Verschriftlichung des Eingangsstatements von Lyndal Roper bei der Diskussionsreihe "Geschichtliche Grundfragen". Die von Rüdiger Graf (ZZF), Matthias Pohlig (HUB) und Ulrike Schaper (FU Berlin) initiierte Veranstaltung fand im Wintersemester 2022/23 im Online-Format statt. Zeitgeschichte|online veröffentlicht die Eingangsstatements der Veranstaltung in einem Dossier. Die Vorträge wurden bis auf wenige Ausnahmen von der Audioaufnahme transkribiert und überarbeitet, dabei wurde Wert darauf gelegt, die rein sprachliche Form der Statements beizubehalten.
The newly emerging historical scholarship on the era ›after the boom‹, on the marketization of societies in the wake of the neoliberal political reforms, deregulation, and privatization starting in the 1970s, has emphasized this threshold as an epochal break that was driven by large-scale structural shifts in the global economy, in social relations, and in cultural identities. This new accentuation of the economic and social transformation has, for good reason, eclipsed older historical traditions that focused on events, discourses, specific interests, and individual actors. The marketization of social relations is thus often considered to be the result of processes beyond the reach and scope of purposeful actors that promoted specific societal changes. While this historical focus is quite right in denying independent causal status to specific agents and the self-aggrandizement of vain leaders and their intellectual entourage, it tends to obscure the historical genesis of ideas and concepts that later became critical components of political leadership, and the specific constellations of interests, knowledge and actors that did prefigure and originally promote the marketization of economic and political institutions.
At the beginning of the 20th century population growth, urbanisation and housing shortage were challenges throughout Europe. Consequently, epidemics and even pandemics were common. However, during the same era, significant advances in medicine occurred, leading in more effective vaccines, antibiotics, and chemicals against vermin. Moreover, healthy lifestyle was promoted via campaigns, including educational posters. Simultaneously, the concept of the new, modern citizen evolved. In our research project, we analyse and compare Finnish, German and Soviet posters educating citizens in improving their everyday habits, living environments and, in the end, their health. Our aim is to find out, what were the methods and means of the visual health education of the 20th century, and what kind of ideals were pictured in health promotion posters.
The paper explores representations of economic reform in Czechoslovakia immediately before and after the fall of the centrally planned economy in 1989/90. By what means was the concept of rapid economic transition towards a liberal market setting mediated into the academic and the public sphere? How did it achieve wide public consent? In the first part, the paper analyzes the Czechoslovak academic discussion about perestroika in the late 1980s, where a rapid liberal transition was cast by a distinct group of younger scholars as the only possible way of reforming the socialist economy. Their training was based above all on Paul A. Samuelson’s canonical textbook Economics, which presented this discipline almost as a natural science with universal standards. Immediately after 1989/90, when some of these scholars assumed executive positions within the new Czechoslovak government, what were at first purely economic ways of reasoning merged with certain images of the national past, creating a mixture of liberal economic knowledge and national exceptionalism.
The fiftieth issue
(2021)
At first glance, the seventeenth year of this journal’s publication would not appear to mark any particular anniversary. And yet the present edition is quite special for the editors and the editorial team: it is the 50th issue overall. (There was a double issue in 2007, otherwise there have always been three issues each year.) This milestone is the occasion for a brief review of the original objectives and of developments thus far, as well as a (self-)critical look at what the future may bring. Scholars in the nascent field of the cultural study of periodicals have rightly observed: ›The production of periodicals is often accompanied by reflections on the value, conditions, and promise of producing periodicals.‹
`Contemporary history' is inherently relevant to, indeed an integral part of, political and social processes in the present. Yet, despite a high level of politicisation of historical debates, the issue of `objectivity' or `value neutrality' cannot be addressed solely in terms of the views of the individual historian, or the wider functions fulfilled by a particular historical interpretation. Attention needs to be shifted to the conceptualisation and `emplotment' of a historical narrative within a given theoretical paradigm. Professional history entails not (merely) the imposition of creative stories, as post-modernists would have it, nor (only) the digging up of ever more `facts' about the past, as on the empiricist view. Rather, it is a puzzle-solving discipline requiring appropriate conceptual tools for the investigation of specific, theoretically constructed, questions. This article reviews recent developments in German contemporary history in the light of this framework.
It is said that William Brennan, the great US Supreme Court Justice, liked to greet his incoming law clerks with a bracingly simple definition of constitutional doctrine: five votes. ›You can’t do anything around here‹, Brennan would say, wiggling the fingers of his hand, ›without five votes.‹1 While memorable, Brennan’s definition was not entirely original. Seventy-five years before Brennan’s elevation to the high court, the jurist Oliver Wendell Holmes Jr. famously wrote: ›The life of the law has not been logic; it has been experience [...]. The law […] cannot be dealt with as if it contained only the axioms and corollaries of a book of mathematics.‹2 Some years later, Holmes returned to this idea, writing: ›The prophecies of what the courts will do in fact, and nothing more pretentious, are what I mean by the law.‹3 Statements such as Brennan’s and Holmes’ found elaboration in the American jurisprudential movement known as ›legal realism‹. One of its most influential and articulate exponents was the law professor Karl Llewellyn (1893–1962). Trained at Yale Law School, and on the faculty of Columbia, Llewellyn had a foot in the two institutions most prominently associated with the realist movement.
I first came across Harlan Lane’s work towards the end of my PhD, which I was undertaking at University College London, UK. My dissertation was on the construction of ›difference‹ in the British Empire, particularly the differences ascribed to race and gender. Using nineteenth-century medical missionaries as a way in, I had started to think about differences evoked by health, disability, and the body. In particular, I noted the way in which missionaries used the language of disability as a discourse of racialisation. The African and Indian colonial subjects they encountered were described throughout missionary literature as ›deaf to the Word‹, ›blind to the light‹ and ›too lame‹ to walk alone. I have two d/Deaf cousins, one of whom is the sign language sociolinguist Nick Palfreyman, and around about this time Nick had started to familiarise me with some of the issues surrounding Deaf politics. Becoming interested and wanting to know more, I began to learn British Sign Language (BSL) and contemplate the connections between the historical work I was doing and contemporary struggles of Deaf politics and disability politics (I was particularly interested in DPAC – Disabled People Against Cuts – given the contemporary climate of austerity in the UK). As I did so I became acquainted with the work of Harlan Lane. Here, although acutely aware of my own positionality as a white, British, hearing woman, I have taken up the challenge set by the editors of this special issue to re-read his work twelve years on from my initial encounter with it, using the insights into postcolonial study I have gained through my historical work.
The web and tomorrow’s historiography. Since the 1990s the world wide web (or simply, the web) has been an integral and important part of the communicative infrastructure of modern societies. On the one hand the web has developed as a new medium in its own right, in continuation of other media types such as newspapers, film, radio and television. On the other hand, the web has been intimately entangled in the social, cultural and political life taking place outside of the web. For example, within the realm of politics the web has been essential for the extreme left and right since the mid 1990s (as a platform for discussion and mobilisation as well as for the diffusion of political ideas). And in everyday life an important part of modern youth culture has for a number of years been closely connected to such web phenomena as YouTube, Facebook and Twitter.
Since the late 1950s, nutrition experts have debated whether foods enriched with micronutrients such as protein could alleviate world hunger. Industrial production of such ›wonder foods‹ began in the 1960s, making the food industry an actor in international food aid. Following a brief review of the history of scientific nutrition research, the article analyzes the first boom of fortified foods between the 1950s and the 1970s. With particular reference to the NGO CARE and the Institute of Nutrition of Central America and Panama (INCAP) with its product Incaparina, it shows how the conflict-ridden cooperation between humanitarian actors, governments, business and science developed. In addition to looking at contemporary debates about prices, quality controls and marketing strategies, consumer perspectives must be considered in order to understand the success or failure of new products. After a temporary slump in euphoria from the 1970s onwards, ›wonder foods‹ have experienced a revival since the 1990s – mainly because the networks between governments, nutrition experts, international organizations and the food industry were further cultivated and greater consideration was given to the needs of consumers.
Seit den späten 1950er-Jahren diskutierten ErnährungsexpertInnen, ob mit Mikronährstoffen wie Protein angereicherte Nahrungsmittel den Hunger auf der Welt lindern könnten. Die industrielle Produktion solcher »Wonder Foods« begann in den 1960er-Jahren. Damit wurde die Lebensmittelindustrie zu einem Akteur in der internationalen Nahrungsmittelhilfe. Nach einem kurzen Rückblick auf die Geschichte wissenschaftlicher Ernährungsforschung analysiert der Aufsatz den ersten Boom angereicherter Nahrungsmittel zwischen den 1950er- und den 1970er-Jahren. Am Beispiel der NGO CARE und des zentralamerikanischen Ernährungsinstituts INCAP mit seinem Produkt »Incaparina« wird gezeigt, wie sich die konfliktreiche Kooperation zwischen humanitären Akteuren, Regierungen, Wirtschaft und Wissenschaft entwickelte. Neben dem Blick auf zeitgenössische Debatten über Preise, Qualitätskontrollen und Marketingstrategien müssen insbesondere KonsumentInnenperspektiven einbezogen werden, um Erfolg oder Scheitern neuer Produkte zu verstehen. Nach einem temporären Einbruch der Euphorie ab den 1970er-Jahren erlebten »Wonder Foods« seit den 1990er-Jahren ein Revival – vor allem deshalb, weil die Netzwerke zwischen Regierungen, ErnährungsexpertInnen, internationalen Organisationen und Lebensmittelindustrie weiter gepflegt wurden und die Bedürfnisse von KonsumentInnen mehr Berücksichtigung fanden.
›1948‹ is a key concept in Israeli identity discourse. A signifier of the violent clashes that took place at the end of the British Mandate in Palestine (between the fall of 1947 and the spring of 1949), it encompasses both the foundation of a democratic Jewish nation-state and the destruction of numerous Palestinian communities during the Israeli ›War of Independence‹ and thereafter. The Nakba, the Palestinian catastrophe, could not be overlooked by Israel’s ›generation of 1948‹ and those that succeeded it: it was present in the deserted fields and houses now occupied by Israelis, in the names of the streams, hills and roads Israelis now visited during military drills or school field trips, and in the frequent encounters with Arab ›infiltrators‹ who sought to return to their abandoned homes and lands.1 The mass expulsion and the killings of Arab civilians by Jewish forces were regularly discussed and debated by Israeli politicians, intellectuals, journalists and artists in the ensuing decades.2 Yet with few exceptions, Israeli historians and politicians have seemingly effortlessly merged these atrocities with a commonly accepted ›narrative‹ by, for example, attributing them to rogue, marginal, right-wing militias; depicting cases of expulsion as sporadic and spontaneous events; or justifying them as ad hoc measures taken against the initiators of the violence during the war.
Theory matters. Most historians would probably agree with this postulate, in the sense that theories from disciplines such as sociology, economics or psychology can sharpen historical analyses of any topic (though many of them may prefer quite pragmatic, common-sense approaches in their own empirical studies). But when it comes to a historical understanding of a phenomenon like marketization, theory does remain an analytical resource – and at the same time turns into a multifaceted object of research. The way we think about markets is highly affected by theorists, and not only by their ideas but also by their effectiveness in making them influential over specific periods of time.